Designing events is about more than visuals. It’s about creating a cohesive experience that translates a brand into a physical environment. From identity to signage, merchandise to digital promotion, each event is built as a system that works across touchpoints and scales with growth.
Cider Dayze
Evolving a flagship festival into a scalable, modern brand system
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Evolve a legacy festival brand while maintaining its recognition and expanding its usability across formats
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Craft beverage enthusiasts, festival-goers, and a growing national audience
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Strong brand equity existed, but the system needed modernization and flexibility to support growth
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Refine and modernize the visual identity while building a more functional system across merch, signage, and digital
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A scalable, cohesive event brand that supports continued growth and consistent execution across all touchpoints
